Industry Forum & courses
It is tailor-made for industry dealers and retailers, addressing today’s best practice for MI industry and latest technologies that can be utilized in customers networking, trade and public, as well as the approach to collaborative music learning.
Industry Forum
Date：10 Oct 2024 (Thursday)
Time：14:00 - 16:00
Venue：Meeting Room E1-M16
Keynote Speech
| Speaker | Title | Topic |
| Mr. Wang Shicheng | Deputy Party Secretary of China National Light Industry Council, President of China Musical Instrument Association | Leverage the Full Potential of China's Musical Instrument Industry Chain and Contribute to the World Music Culture Market |
| Mr. John Mlynczak | President and CEO of NAMM | Global Status and Trends of the Musical Instrument Market |
Panel Discussion
| Moderator | Title | Topic |
| Mr. Wubin | Expert Consultant of China Musical Instruments Association, Renowned Music Educator, and Former President of People's Music Publishing House | How to Promote the Healthy Development of Music Culture Activities and Music Education Market |
| Speaker | Title |
| Mr. Jiang Siwen | Vice President of the Wind Music Committee of the China Musical Instrument Association |
| Mr. Zhou Li | General Manager of Shanghai No.1 National Musical Instruments Co., Ltd. |
| Mr. Liu Chunqing | Chairman of Guangzhou Pearl River Ruifeng Cultural Tourism Development Co., Ltd. |
| Mr. Wu Fuhai | General Manager of East and Southwest China of the Parsons Music |
| Mr. Sheng Yongsheng | Founder of Blue Tone Music |
Industry Courses
How to …… sessions (I)
Date：11 Oct 2024 (Friday)
Time：13:00 - 17:00
Venue：Meeting Room E1-M15
| Time | Speaker | Topic |
| 13:00 - 14:00 | Mr. Qin Chuan Chairman of Hebei Qinchuan Musical Instruments |
How Music Cultural Activities Promote the Healthy Development of Music Education |
| 14:00 - 15:00 | Mr. Yejun Founder of Xiaowen Music |
How to Inspire the Communication Power of Parents in Social Music Education and Training Institutions |
| 15:00 - 16:00 | Mr. John Mlynczak President and CEO of NAMM |
NAMM Industry Insights: Customer’s Experiences in the Age of Artificial Intelligence |
| 16:00 - 17:00 | Ms. Yin Baoxia Founder of Shanxi Ouge Art Center |
How to Carry Out Fine Management in Art Training/ Music shop |
How to …… sessions (II)
Date：12 Oct 2024 (Saturday)
Time：13:00 - 17:00
Venue： Meeting Room E1-M15
| Time | Speaker | Topic |
| 13:00 - 14:00 | Mr. Yang Ming Editor of "Lecture Hall for Musical Instrument Stores" |
How to Seize New Opportunities and Traffic in the Music Education Market |
| 14:00 - 15:00 | Mr. Yangzhigang Deputy Secretary General of the Music Retailers Branch of the Chinese Musical Instruments Association |
How Art Training Institutions Successfully Transition to High-end Art Training |
| 15:00 - 16:00 | Ms. Wang Ting Founder and CEO of Dayi Education Group |
How to Open the Market for Elderly people through Art Lessons |
| 16:00 - 16:30 | Mr. Joe Chow Head of Musical Instrument Category of the Dewu APP |
Perspecitive on the Marketing Strategies of Merchants from the Consumption Trends of Post-95s in Buying Musical Instruments |
| 16:30 - 17:00 | Mr. Chen Yapeng Co-founder of Muyan Culture |
How to Obtain the Traffic of Music Shops under the Current Situation |
The highly acclaimed Industry Forum and Courses will return, offering you a chance to completely revamp your business with the best market strategies from industry leaders and CEOs.
Advanced Piano Tuning Training Seminar
Date: 12 Oct 2024 (Saturday)
Time: Full day
Venue: Meeting Room E2-M17
Master Classes
Variety of seminars in different topics will be presented by industry leaders and professors.
| Date | 10 - 12 Oct 2024 (Thursday - Saturday) |
| Time | Full day |
| Venue | Meeting Room E2-M19 |
Music China Educational Programme
Master classes and free classes on music education for kids, adults, amateurs and professinals. Come and meet with masters, professional and musicans.
| Music Master Classes | Music Trial Classes | |
| Date | 10 - 12 Oct 2024 (Thursday - Saturday) |
10 - 13 Oct 2024 (Thursday - Sunday) |
| Time | Full day | Full day |
| Venue | Meeting Room W2-M9 |
Meeting Room E3-M24 |
music+Talks™ Conference*
Date: 10 - 11 Oct 2024 (Thursday - Friday)
Time: Full day
Venue: Meeting Room E2-M14
*paid registration
QR code for admission
Lecture Room by People’s Music Publishing House
Date: 10 - 11 Oct 2024 (Thursday - Friday)
Time: Full day
Venue: Meeting Room E2-M17
USC Sound Conference
Date: 10 - 13. 10. 2024
Time: Full day
Venue: Booth N1A26
*Updated as of 3 Oct 2024, more information will be updated soon.
Schedule is subject to change without prior notice.
